• BiteSizedZeitGeist@lemmy.world
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    9 hours ago

    Americans won’t buy a Kei truck though. Granted, the frunk is a marketing concession, but it’s a fine one, if it can help push the market away from huge and expensive SUVs.

    Or, more succinctly, don’t let perfect be the enemy of good.

    • SwingingTheLamp@midwest.social
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      8 hours ago

      Americans can’t buy them new because of the so-called Chicken Tax. We can only import them if they’re speed-governed, or at least 25 years old.

      Even with those restrictions, lots of Americans want them, including me. There are quite a few importers bringing them over, including one that just started up in my area. They’re desirable enough that major media outlets are running articles about how people who need to get real work done covet kei trucks.

      Yes, Americans would buy them. Americans are buying them.