Oh absolutely, but modern machine learning algorithms will be far more effective and biased. You might think it would lower prices in poorer neighborhoods, but instead it might discover they are a captive market with no nearby grocery stores and poor transit to get to a “cheaper” Wendy’s, and instead raise prices to squeeze people who have few alternatives and are already struggling. Welcome to the enshitification of fast food.
I don’t see that as a problem. That’s already being done. Fast food prices are already different if you buy it in the city vs in a small town.
I think it’s the buzzword overload.
I think the problem here is trying to squeeze the absolute maximum possible
Oh absolutely, but modern machine learning algorithms will be far more effective and biased. You might think it would lower prices in poorer neighborhoods, but instead it might discover they are a captive market with no nearby grocery stores and poor transit to get to a “cheaper” Wendy’s, and instead raise prices to squeeze people who have few alternatives and are already struggling. Welcome to the enshitification of fast food.