FTC bans fake online reviews, inflated social media influence; rule takes effect in October
www.cnbc.com
Amazon sued more than 10,000 Facebook group administrators in July 2022 for allegedly brokering fake reviews.

Takes effect in October, finally some good news

  • EndOfLine@lemm.eeEnglish
    0·
    4 months ago

    The ban also forbids marketers from exaggerating their own influence by, for example, paying for bots to inflate their follower count.

    I wonder if “followers” includes users and how that will impact Twitter, Reddit, Facebooky, Instagram, TikTok, etc who use stats like active users to drive ad sales.

    • Good_morning@lemmynsfw.comOP
      0·
      4 months ago

      I’m curious about that too, I assumed the main target was online storefronts but it seems more expansive than that. Was surprised to learn about Amazon suing admins of FB groups.

    • xmunk@sh.itjust.works
      0·
      4 months ago

      But I thought Elon got rid of all the bots… does that mean my sweetheart’s link isn’t actually in their bio?

      I am devastated.

    • Crismus@lemmy.world
      0·
      4 months ago

      Let’s hope this means the constant calls I get on What’s App to work as a fake promoter bumping review scores will stop.

      I was starting to be tempted because I hate poverty.