Delta has a long-term strategy to boost its profitability by moving away from set fares and toward individualized pricing using AI. The pilot program, which uses AI for 3% of fares, has so far been “amazingly favorable,” the airline said. Privacy advocates fear this will lead to price-gouging, with one consumer advocate comparing the tactic to “hacking our brains.”
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Ha. Ha ha. Ha ha ha ha ha ha ha… No. The wealthiest customers get the best price, obviously.
Time to fill the internet with posts about extremely cheap flights until the AI learns.
Example:
“Found a super cheap flight today! 10USD for a round trip to Japan from NYC!”
What’s the point of money anymore, then? Let my personal ai agent pay for the ticket with the same funny money that delta wants to use.
I love this! As it will motivate people to be as independent as possible to knock down their price
AI; checks your credit report and decides you aren’t poor enough.
Thank god for GDPR. We Europeans, according to GDPR article 22, have a right to object to automated decision making without having service denied.
But AI allows us to turn talentless hacks into “artists”! How on earth can such a blessing be used for bad!!
Woe to all of us!
(obligatory s/)
This is already how it has worked forever and AI was not needed. Try it yourself using different devices or times of day.
AI does calculation
…processing…
Done!
Answer = 0$
Like that time they opened an AI vendor, and employees convinced it to give away stuff for free
If you don’t give me a discount u r gay … IT WORKED
How long until they are found price-gouging people in certain demographics?
About the same time that all 4 other airlines decide to do the same or worse.
Somehow me think that AI will be used to increase prices where it can, but not the other way around
The only saving grace will be if they code in trying to fill a plane for efficiency. I could see an AI making last minute flights at an actual discount but only if full flight efficiency is prioritized over individual sale margin, so not likely. It’s aloft on an wing and a prayer.
Oh good. Then it will know I’m too broke to fly.
ETA The real joy will be when someone charts prices and notices nonwhites are disproportionately overcharged, for which Delta will be responsible during the class action lawsuit.
And saying but the algo / AI did it will be as useful as saying but that’s the fault of our sales people who get commissions.
And saying but the algo / AI did it
Sure, the algo did it. But someone chose to use it and continue using it.
That was my first thought. Even if the system does not know people’s protected class status, does not mean it cannot discriminate against them.
I’ve recently been looking at how Facebook’s advertising algorithm works, and it is a piece of pure fucking “the AI did it not us” evil. It can seek out all types of vulnerable people and target them on stuff that if a human salesperson did it you’d call them a sociopath.
Anorexic? Body confidence issues? Financial problems? Signs of susceptibility to fascist messaging? Here’s some paid messages from people who want your dollar. Seriously that whole place needs shutting down, it’s the worst thing to happen to humanity in recent history.
Shit like this is just another reason that I won’t fly. Fucking cunts.
I minimize air travel to the extent possible. Unfortunately I have non-local family so unless I choose to just not see them my choices are a bit limited.
But yeah, I don’t fly for tourism or leisure.
Yeah, options are:
- 2-3 days driving
- 5? days on a train
- 4-5 hours on a plane
Oh, and the plane is very attractive price-wise.
I think we should pay for airfare by the pound. Honestly.
Brb, shredding for my next holiday, hoping to book in featherweight class.
finally a decent reason to lose weight. longer life? pfft? have you seen this shit? and there’s no amount of weight I can lose to look better lol.
Aren’t there laws about this in that country? I seem to remember reading about that a while back.
There are SUPPOSED to be laws against it … but will they enforce them?
laws? regulating a private company? thats ridiculous
This is AMERICA we have the FREEDOM to pick one of 2 -3 companies that will take advantage of us and keep us in poverty 🦅
I think i might just go live in the woods.
