This is a genuine photograph of six men in striped bathing suits in the early 1900s. However, we’ve found no evidence to support the claim that it was taken at a beauty contest.

The earliest internet postings of the photo we could find came in articles concerning the early days of swimsuit fashion. In 2012, Angus Trumble, the Director of the National Portrait Gallery of Australia in Canberra, provided a little more information about the photograph’s origins.

In a brief anecdote, Trumble wrote that the photo was originally available as a postcard captioned “Schöner durch Streifen. Mitteleuropa um 1910,” which translates roughly to “men made more beautiful by stripes. Central Europe around 1910.”