Big brands are allocating small amounts of their advertising budget to Elon Musk’s X, seeking to avoid being seen as boycotting the social media platform and triggering a public fallout with its billionaire owner.
The NFL, Walmart, State Farm, Wendy’s, Office Depot, The New York Times, The Washington Post, The Economist, USAA insurance, Formula 1 and Mondelēz International, the maker of Oreo cookies and Ritz Crackers, are among the most recognizable companies that have maintained their relationship with the embattled social media platform amid a swell of controversy.
Quote from CNN
Which companies??
FTA it seems:
- American Express
- WPP (ad agency)
- Omnicom (ad agency)
- Interpublic Group (ad agency)
- Publicis (ad agency)
- “increasing number of small brands”
- Stagwell (ad agency) possibly, as quoted in the article as saying, “The political boycotts and things are dissipating because companies are realizing that taking one side and the other is a dangerous place to be.”
A quick AI search for some of who uses/d those ad agencies:
WPP:
- HSBC
- Rolex
- Samsung
- Shell Oil
- Unilever
- Nestlé
Omnicom:
- Apple
- PepsiCo
- McDonalds
- Nissan
- Pfizer
- Unilever
Interpublic Group (IPG):
- American Express
- AstraZeneca
- GM
- Nestlé
- Amazon
- L’Oréal
Publicis:
- Dodge
- Humira
- Samsung
- Nestlé
- L’Oréal
Stagwell:
- Anheuser-Busch InBev
- JP Morgan
- Uber Eats
- AT&T
- Mastercard
I am spending no amount of money on US products to stay away from autocrats, oligarchs and fascists.
What about free market and all the jazz? I guess it doesn’t matter when Nazis and Russian muppets in the shade or orange are controlling everything.
Americas Fucked.
PUSSIES.