They won’t all stick. That’s just the nature of things, no site/game/service/what-have-you boasts a 100% retention rate. Hell, not even heroin does. But with every MAU bump, some amount of them do stick around, and with every such increase to the baseline MAUs we get closer to critical mass.
They won’t all stick. That’s just the nature of things, no site/game/service/what-have-you boasts a 100% retention rate. Hell, not even heroin does. But with every MAU bump, some amount of them do stick around, and with every such increase to the baseline MAUs we get closer to critical mass.