• Excrubulent@slrpnk.net
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    10 months ago

    Honda is also aiming for optimum battery efficiency through its use of e-Axles, a system consisting of a motor, inverter, and gearbox that converts electric power into energy for driving.

    This is revolutionary, folks: e-Axles! Can you believe it? They made an electric car!

    They’re describing an electric car.

    Then they gave it a fancy proprietary name so gullible tech writers think it’s Technology™️ and regurgitate their ad copy as news articles.

      • Excrubulent@slrpnk.net
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        10 months ago

        So it’s basically a fancy Technology™️ term for a layout decision which was called motor on axle for decades until a marketing department decided they needed some Innovation™️, and this tech writer described it so poorly I couldn’t even identify it even though I’ve programmed quad motor torque vectoring systems myself. Electric motors have this interesting property where they require such little support - basically a couple of power wires and some sensors - that they can scale to any size with very little overhead, and so you can do 4 motors. That’s it, electric cars give you this possibility for free.

        “Motor-on-axle” is descriptive and helpful. In fact it’s too descriptive, because it reveals that nothing special is going on. “e-Axle” is opaque nonsense for gullible tech writers, and this one tried to make it sound special but ended up opting for such a vague language that they literally just described an electric car.

        This entire article is just ad-copy. It’s fashion writing for tech nerds.