Early car sales data for January is starting to arrive from countries across the pond, and they paint an alarming picture for Tesla. Sales are crashing in France, Germany, and the UK—all affluent countries that are key markets for Tesla’s electric vehicles. Coming on the heels of a large financial miss, it’s just one more problem for the automaker.
Tesla sales dropped around 13 percent across Europe in 2024, but so far this year, the scale of the problem is far greater. In France, sales of new Teslas fell by 63 percent, while total car sales in the country fell by just 6 percent, with EV sales dropping just half a percent.
Germany was already looking like lost ground for Tesla—its 41 percent drop in 2024 accounted for most of Tesla’s lost sales across Europe. That must make the 59 percent drop in German Tesla sales recorded during January even more painful on the profit and loss statements.
Across the Channel, the British auto industry just released its sales data for January. Here, Tesla sales fell less precipitously—just 12 percent. However, battery EV sales were 35 percent higher in the UK in January 2025 than in January 2024. The cake is growing, but Tesla is getting to eat less and less of it.
In fact, no Tesla cracked the UK’s top 10 best-seller list last month, something that has regularly happened in the past, although that may be due to having just two models for >sale in most markets.
Large declines have also been recorded in Sweden (44 percent), Norway (38 percent), and the Netherlands (42 percent).
Its investment in the Cybertruck is of no help in the region, as the steel-clad pickup truck is too large and heavy for use with a normal driver’s license and does not conform to road legality regulations.
I was not aware of this. Further reasons to laugh at Musk are always welcome!
Can’t wait to hear soldiers killing people in Ramstein driving these.
Anyone driving anything close to a pickup here is a knob. Ford Rangers or Raptors are for men whos wives dress them.
Hilux was acceptable but they are in the same boat now, you all look ridiculous.
I’m a sole trader, Stone Mason, I make enough to buy a used vehicle, but not new. Know what I would love? A light duty truck, no crew cab road princess bullshit, two seats in front, maybe a single half door passenger side for putting stuff behind the seats, and a properly sized bed. There’s no such thing on the used market. There’s absolutely uses for small trucks for trades folk. Back in Canada I had an older Ford Ranger, from when they were a rebadged Mitsubishi B3200. I would step over my dying gran for something like that here in the UK. The new Rangers are a fucking joke, FWD, crew cab standard, and they’re the size of the old F-150s, completely unusable in the UK. I’m thinking about maybe importing a Japanese Kei Truck. There’s some larger ones that are smaller than an old Ranger, but big enough for what I need…and they look cool AF.
@Sturgist @Squizzy #Suzuki #MightyBoy has entered the chat https://www.teammightyboy.com/suzuki-mightyboy-history.html
It’s so cute!
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The Pilot was ugly as fuck, but from what I’ve heard they were basically indestructible to a certain point…then there was almost no reviving them. Been considering getting a decommissioned ambulance and changing my trading name to Dr. Stone…
Ambulance is basically set up for a mobile shop, 240 and 110, loads of drawers and cupboards, tie-down points and either a fold down ramp or a hydraulic tailgate. Ambulance services are always refreshing their fleet, they get worked hard, but there’s a maintenance standard so even with 180k miles on the Odo they’re typically not running poorly. Idk…maybe I’m talking myself into it, maybe it’s actually a good idea.
I used to have a proton jumbuck, really useful little pickup. But they’re hard to find in the UK and getting parts can be tricky.
Yeah, easy access to parts is pretty important.
…I had to look it up, it looks like one of the guys who worked on the design of the El Camino smooth talked someone in C-Suite that it was their own idea that releasing one that was modernised would sell super well. That might sound like I’m taking potshots, but I love the El Camino and I would buy a Jumbuck in a heartbeat.
Yeah, el Caminos look proper cool. TBH I thought my jumbuck looked pretty cool too. And it was really useful, at the time I was hauling a lot of wood and it drove just fine with a heavy load. I think it was maybe a 1.2 petrol engine iirc. They are pretty cheap if you can find them, I sold mine with 6 months MOT for about £500 . But yeah, parts are tricky, which isn’t great with a work vehicle
I had a Mazda Pricidia (MX-3) for a few years before I bought the Ranger. Thing was great. I had the rear seat pulled out and got a joiner pal build a custom wooden bed to put in. Did double duty, was enough to hold a week’s worth of veneer stone and thinset plus my tools. Built-in storage boxes under the top. And with the front seats folded all the way forward there was an extra piece I could drop in, and all of a sudden you’ve got enough space for a double size inflatable camping mattress. I miss that thing.
Yeah that sounds like a pretty decent solution. I know someone who did something similar to a Volvo estate. Bit crazy though that we’ve got to modify old vehicles to get a suitable work motor - seems like a gap in the market. VW made some sensible size pickups back in the 80s - but like the jumbuck they are old now. I hate to say it, but you might do better with a transit or sprinter. It’s enclosed space but you’ve got room for tools n stuff.
The only acceptable vehicle is a range rover, and even then it has to have mud on it.
Let’s see how big of a mouth you run when i pull up in my ranger plastered with punisher skulls you beta 😎😎 jkdon’tbullymepls
Mate my wife dresses me but categorising me with them POS trucks is just too far.
Yeah man I didnt mean to do that, mine dresses me too…or rather she would do a better job of it anyway
Pickups have their uses in Europe as well. Where I live, it seems like most pest controllers (rat catchers, an easy to clean open trunk is probably very nice) and land surveyors prefer them over other vehicles. They all use smaller sensible size pickups from Japanese brands though.
I think I’ve spotted only 2 different modern USA oversized pickups in traffic. Both full black, never a speck of dirt on them, always tailgating someone. They are vastly outnumbered by the sensible pickups, but you just can’t miss spotting them in traffic.
They have there place, but they are in the same boat as vans etc. They are commercial vehicles, to do a job, not city runabouts to stroke egos.
Yeah, get a van. The only people on site with these are lads with more money than work, mammy and daddy funded, or the developer who wouldnt see concrete dust land on it.
A van can’t deal with even remotely muddy grass. I lost count of how many vans I rescued, back when I had my pickup. They are also a lot less effective at dragging a horse trailer etc. Vans also (generally) don’t have back seats. If you’re also having to trek up and down the motorways, then the comfort of the ranger makes a big difference.
Our plant hire is delivered by a 20 year old mondeo. Van have more room for the work stuff and are plenty comfortable for motorway travel. Our off road vehicles are outlanders and vans are everything from mercedes to renault. Never had a problem that a pick up would have resolved.
Pretty much true in the US too - especially a Raptor.
This metal blob goes against so many safety regulations in Europe, it is basically unfixable. And even then you would need a truckers licence to drive it, like the ones for big commercial trucks.
Yeah technically it’s a HGV, and you need an HGV license in order to be able to drive it.
Although apparently the other problem is that it has red indicators, because in the US they don’t have separate lights for brakes and indicators they just flash the brake light.
Most cars have yellow lights for indicators and red for brakes. Even for the US having red indicators is at least uncommon.
No it’s not. I see red turning indicators waaay more often than yellow ones.
You live somewhere with a lot of trucks? Most cars and suvs have separate ones, i don’t remember the last time I saw a red indicator other than on a semi. I see a lot of people not bother to indicate but the yellow or orange is there.
Maybe Musk should sue them…
Get trump to tariff them. Or buy them, like Greenland!
Europeans don’t want to drive a Swasticar? Why? Did something happen to make them dislike Nazis for some reason?
Looks at my VW
*Erika intensifies*
At least the current vw CEO isn’t openly a Nazi and they make good cars; unlike muskrat and his swasticars.
I wouldn’t fuck with VW after their “eco-diesel” bullshit from a decade or two ago. But I would probably still prefer them to Tesla if they were the only two car companies.
Well, I did Nazi that coming
Let’s get to 95% down in Q1 of 2025.
Biggest decline in my country is because lease companies don’t like them in their fleet anymore; Musk has just randomly reduced prices in the past, making it difficult to estimate the remaining value at the end of the lease term. On the other hand business drivers used to have a generous tax exemption when driving an EV, which has been cut by our government. These drivers may now be better of driving an ICE. All in all this reduces the market share of Tesla drastically, since Tesla’s are almost exclusively used as company lease cars.
Honestly people would have to be basically mad to buy tesla now, same with twitter etc.
I sympathise with people who starling is the only option but yeah I’d rather go without.
I recently bought a camper van and was planning on getting starlink so I can work from the road (not full time). I guess I’ll have to make sure I’m not off the beaten path on work days and stick to Hotspot.
This is the way. I wish more people would accept what is quite literally only minor inconvenience in the name of starving these insane companies. We honestly have it so good in most of modern society, and some things are just totally optional imo.
Thanks
Yeah sad thing is I can understand Starlink being the only option for some people, so yeah I wouldn’t blame you for using it.
As usual, in the end the workers will pay and the owner(s) will walk away slightly less incredibly wealthy.
This sparks joy.
Or sparks fire, considering it’s Tesla
Quick Elon, sue every EU citizen for not buying your car!
“Europe and the UK” did they move the UK to another continent, or did they mean the EU?
You see there was this little thing called Brexit…
Oh right, is that when they moved to a different tectonic plate?
Oh I see what you’re saying. Yeah, they probably should have said EU but it’s a little pedantic to pretend you didn’t know.
Welcome to the internet.
Yes.
So, I hate to be the breaker of bad news, but the UK has left the EU 🤷 Don’t shoot the messenger
EU ≠ Europe
Europe is a continent. The European Union is a group of countries in Europe, no longer including the UK.
Maps like this are the only way my feeble American brain can process complicated European things.
While entirely correct, the Irish get very antsy about being included in the British Isles. It’s a “colonial relic” is probably the nicest version. So yes the map is correct from a British pov but not from an Irish one.
This post unfortunately leaves out the all important Council of Europe (not to be confused with the European Council). 😉
Great Britain and the British Isles are geographical terms, not political ones. Sometimes publications will say Great Britain to mean England, Scotland, and Wales, but not Northern Ireland but they also don’t include things like the Isle of Man in that even though technically Great Britain does include the Isle of Man.
Unless the conversation is explicitly about geography, and land masses you should not use anything other than the United Kingdom.
The EU one has camo painted seas, so I needed several seconds for my understanding of “what is where” kicked in. I wonder how they got this stupid idea
Ukraine is a candidate country, by the way. Since June 2022.
https://enlargement.ec.europa.eu/european-neighbourhood-policy/countries-region/ukraine_en
Yes but not the continent despite what certain people would like
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Read the comment. EU - maybe, but not the Europe,how do you leave a continent?
Give it a couple million years of plate tectonics.
Or maybe if everyone jumps up in the air at the same time.
The UK is technically on a few islands, one can use Gibraltar to argue, of course, and historically English crown did possess lots of land in Normandy, Anjou, Aquitaine and even Flanders, also that union with Hannover, but ahem.
Bunch of EU countries have land outside the mainland though
Most of their land you mean? EU yes, Europe has many definitions
You know exactly what was meant.
No one wants to drive a swasticar.
Elon gonna start using the EU for not buying his cars
Why would they, Telas are lemons. Can’t be serviced, filled, or repared. They also have fulfillment issues.
You can’t get them, they don’t run, and they can’t be repaired.
Why would you want one.
