The Sam Vimes “Boots” theory of socioeconomic unfairness, often called simply the boots theory, is an economic theory that people in poverty have to buy cheap and subpar products that need to be replaced repeatedly, proving more expensive in the long run than more expensive items.

https://en.wikipedia.org/wiki/Boots_theory

    • Mr_Blott@lemmy.world
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      9 months ago

      Not really. If you never heard the name on TV or advertising of any kind, they don’t need to advertise

      See - Mephisto shoes